Research and Personas
Interviewed users, reviewed competitors and mapped the needs of admins, regular users and mentors.
SaaS Platform · Internal Product
Turning routine evaluations into a clearer, more useful growth system for a team of 100+ professionals.
context
The product had to serve three user groups with distinct needs: admins managing data, employees completing reviews and mentors interpreting results for development conversations.
product visuals
process
Interviewed users, reviewed competitors and mapped the needs of admins, regular users and mentors.
Designed intuitive evaluation forms with clear section demarcation, comments and progress feedback.
Added CSV upload, review statuses, result overviews and shortcuts to reduce manual work and improve navigation.
impact
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